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05/16/2025

Tech That Tells a Greener Story: ViewSonic at the 2025 Yilan Green Expo

How thoughtful technology and purposeful design helped reduce waste, enrich experiences, and support inclusive storytelling at Taiwan’s leading eco-focused event.

What does an inclusive, sustainable future feel like? The 2025 Yilan Green Expo set out to answer that—transforming Taiwan’s lush Yilan region into a living showcase of ecological innovation and community engagement. With this year’s theme, Inclusive World, the Expo asked creators and changemakers to design spaces that didn’t just talk about sustainability—but embodied it.

Among the 20+ pavilions was the Mind-Flip Club, a space that challenged visitors to explore social diversity, accessibility, and the way we shape our surroundings. Designed by 5% Design Action in collaboration with ViewSonic, the experience combined interaction and visual storytelling to invite reflection and rethinking in equal measure—showcasing how more sustainable visual solutions can power vibrant, low-impact experiences.

A Natural Partnership, Rooted in Shared Purpose

Our involvement began with an invitation from 5% Design Action, the creative minds behind the Expo’s themed Mind-Flip Club zone. Known for their design activism and social innovation work, 5% Design Action sought out ViewSonic not only for our display technologies, but also for our track record in supporting educational and ESG-driven initiatives.

They weren’t just looking for screens—they were looking for a partner that understood how to blend tech, storytelling, and social values into one meaningful experience. We were proud to answer that call.

Purposeful Displays in Action: Creating Experiences, Not Just Exhibits

Within the Mind-Flip Club zone, ViewSonic solutions replaced static signs and print-heavy setups with dynamic, digital storytelling hubs that minimized waste and maximized interaction.

“We’re proud to collaborate in delivering meaningful, interactive experiences while reducing environmental impact.” — Dr. Kevin Yang, CEO, 5% Design Action

Welcoming Visitors with Interactive Play

In the main registration area, a 75" ViewBoard IFP7553 created an interactive welcome zone with game-based Q&A sessions. Designed to be intuitive and kid-friendly, the responsive interactive display helped ease foot traffic while reducing paper guides and flyers. Its EPEAT Silver-certified energy-efficient design aligned perfectly with the Expo’s green goals.

Brighter Screens for Daylight Viewing

For the outdoor cinema zone, the team selected the ViewBoard IFP7552-1A—not just for its 4K visuals and integrated soundbar, but also for its flexibility in challenging environments. Outdoor spaces often pose challenges for traditional display solutions due to ambient light and setup complexity. The IFP solution provided a bright, stable, and safe option in a family-friendly space where children moved freely throughout the day.

Vivid Storytelling in Every Corner

To enrich the visual experience without waste, ColorPro VP2456 and VP2456a monitors were used throughout the Mind-Flip Club zone. These vibrant, color-accurate displays served as real-time digital posters, sponsor boards, and art showcases—eliminating the need for disposable signage and reinforcing the event’s theme of inclusive innovation.

Measurable Sustainability Gains

The partnership between ViewSonic and 5% Design Action contributed to a more conscious exhibition model with meaningful, achievable steps:

  • Significantly reduced printed materials by digitizing key content zones with interactive displays and monitors
  • Used certified energy-efficient devices, including EPEAT Silver-rated interactive ViewBoards and low-power ColorPro monitors
  • Simplified infrastructure and logistics, minimizing the need for complex AV setups and excess power consumption
  • Extended the life cycle of hardware, with all equipment slated for reuse in future community or educational projects
  • Provided safer, space-efficient solutions for outdoor and child-friendly zones, reducing the need for large-scale installations

Creating Experiences That Matter

The Mind-Flip Club at the Yilan Green Expo offered more than an engaging visitor experience—it served as a model for how thoughtful design and purposeful technology can work together to support sustainable goals, enrich storytelling, and foster more inclusive environments.

By reducing reliance on single-use materials, lowering energy consumption, and adapting to the needs of diverse audiences, the collaboration between 5% Design Action and ViewSonic brought to life a greener, more thoughtful exhibition experience—one that prioritized impact without compromising creativity.

It is a reminder that sustainability doesn’t have to come at the cost of imagination or engagement. With the right tools and shared intent, it’s possible to design experiences that are impactful, responsible, and built to inspire.

To learn more about how ViewSonic supports sustainability through technology, visit our ESG page.

Videos

  • ViewSonic x 5% Design Action | 2025 Yilan Green Expo